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2019-09-29 13:52:09

Neutrogena Launches New Bright Boost Collection

2019-09-29 13:52:09



Neutrogena has launched the new 
Bright Boost Collection. It is formulated to address a leading skin issue for millennial women -- a dull, uneven skintone.

The brand's recent survey, conducted online by The Harris Poll, found that among over 1,100 U.S. women age 18+, nearly two-thirds (66%) of U.S. millennial women age 23-38, have noticed a shift in their skin's brightness.

Kerry Sullivan, vice president of Neutrogena, U.S. Skin Health at Johnson & Johnson Consumer Inc. says, "We uncovered that the majority of millennial women (84%) believe that healthy skin is glowing skin, and nearly 4 in 5 (78%) wish there were more products on the market that gently exfoliate skin.

Sullivan continues, "The Bright Boost line is the perfect opportunity to deliver on this unmet need. We tapped into our global network of the brightest young female scientists at Neutrogena to develop a breakthrough solution, leveraging the power of resurfacing ingredients like Neoglucosamine technology to boost the skin's natural renewal process. The result is our powerhouse new offering for brighter, more-even skin tone."

Anna Rose, Carine Hardy, Anna Trondoli and Diyana Sudarsono -- four Neutrogena talented millennial scientists -- paired their firsthand personal skincare experiences with their scientific expertise to develop the four-part collection for brighter skin.

More About the Collection

The new Bright Boost collection is made up of four key products including: A Resurfacing Micro Polish, an Illuminating Serum, a Gel Cream, and a Facial Moisturizer with Broad Spectrum SPF 30.

The line claims to "reveal brighter, wide-awake skin in just one week."

Three of the products are powered by Neoglucosamine technology, a gentle, non-acid amino sugar exfoliant. It helps boost surface cell turnover, which slows over time, and works in harmony with other powerful skin-brightening ingredients, resulting in brighter, more even-looking skin.

This multi-tasking collection also features other efficacious ingredients such as Mandelic Acid and Glycolic Acid to brighten skin. Additionally, Neoglucosamine can help minimize the appearance of fine lines.

The collection is available now at mass merchandisers nationwide. 

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